Earned media is an influential and cost-effective way to not only build recognition, but effectively tell your story and win over new fans or brand ambassadors.
Read MoreHere are six ways to apply parenting skills to improve our public relations practice and benefit your team’s personal and professional growth.
Read MoreWe have been lucky to have the support of two brilliant interns who are truly AP Style gurus, media relations machines and social media aficionados. We couldn’t think of a better way to cap off their summer than by chatting with them about their summer experience, passions and where they’re heading next.
Read MoreBefore you go picking sides, it’s important to understand three key differences from each perspective of the PR world to determine which one might be a better fit for you.
Read MoreAlthough “networking” may sound like a buzzword, there is long-term value in developing and fostering professional relationships. Connections developed outside your office can lead to mentoring opportunities, career development, referrals, contacts for your clients and allies for your success.
Read MorePodcasts don’t have to be boring. There are endless opportunities to learn from industry experts on topics you never had a chance to deeply explore in your career path.
Read MoreNearly all the thought leaders cited meditation, long walks and rest breaks as keys to their success.
Read MoreThere are pros and cons to each agency setting. Neither is right nor wrong; it’s about finding what challenges and fulfills you – although the similarities between the two might surprise you.
Read MoreWith the increased availability of 24-hour news from a variety of outlets, and the rise of social media and “fake news,” there is no shortage of ways to consume news.
Read MoreSuccess is turning hurdles into springboards, discouragement into empowerment, and unmet expectations into refreshed goals.
Read MoreTaking the time to go the extra mile is always more fulfilling than performing the bare minimum.
Read MoreI gained specialized, real-world experience on a variety of projects in industries ranging from real estate and restaurant, to accounting and industrial.
Read MoreA hurried plan is a flawed plan and we generate our best results through forward-thinking and, you guessed it, extensive preparation.
Read MoreMy passions for history, politics and policy, and a genuine fascination with communications strategy led me to my public affairs internship at PERITUS public relations.
Read MoreA commitment to community is deeply rooted in our Peritus Promise, which makes up the foundation of our company culture.
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