Hear directly from communication experts from some of Alabama’s leading organizations. These experts stress the importance of continuous preparation, transparent and respectful communication and fostering trust with the media to become a reliable source for journalists.
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In the world of media interviews, confidence is key. Read how we approach media training with a strategy that fosters a strong relationship between our clients and the media, giving spokespersons the confidence to share stories that the media will be eager to broadcast.
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Through collaboration with the Peritus Training team, Airbus' senior leadership underwent intensive training, honing interview skills, message delivery, and crisis response strategies, ultimately equipping them to communicate their mission effectively to diverse audiences and reinforcing their commitment to their organization's success.
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Let’s face it…media training is a necessary part of the communications toolbox but easily the most neglected. Read how you can level up your communications with proper media training.
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“The time to repair the roof is when the sun is shining.” - John F. Kennedy If we fail to plan ahead, we can find ourselves in a situation with less-than-ideal results. Preparing your team before the storm comes starts with these five essential trainings.
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In March 2021, Peritus became the first Alabama member of the Public Relations Global Network (PRGN), a global brain trust of 55 independently owned public relations agencies across the world.
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This month on Crisis Corner we break down Walmart's scary webpage faux paus, just days before the second biggest retail holiday of the year – Halloween.
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In our crisis planning conversations with clients, we remind them it’s not a matter of if you will experience a crisis…it’s a matter of when. That’s why our team feels strongly that every business, whether a startup or decades-old industry titan, should have a written crisis plan in place.
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